Growing up, I was a cake kid. My mom would make cakes from the box, mostly Duncan Hines, but she would make her own frosting from butter and powdered sugar. This tasted like pure fuel and gave any kid the energy they needed to party. It was simple, it got the job done, and it was very very sugary. I went with chocolate most of the time and with a family of five, that meant five cakes a year at least.
As a modern western Californian in middle class, I had a lot of opportunities to eat sugar. Our family diet was wrapped around convenience and processing so everything was built around stability and flavors that triggered the brain that it was good.